讲座主题：“Thinking Beyond Innovation”
主讲人：Rolf Ström-Olsen （西班牙IE商学院教授）
时间：2015年5月11日（周一）13:00
地点：松江校区二教楼320室
ABOUT THE MASTER CLASS
Innovation is perhaps the most easily-recognized buzzword in our modern culture. In its corporate setting, we find chief innovation officers, innovation strategies, innovation design, as well as a myriad of innovation learning programs designed to teach companies how to harness innovation to remain competitive, drive growth and improve bottom line performance. Centuries ago, the word innovation carried with it a negative connotation. But today it has such powerfully positive cultural associations that there is practically no product or service, operation or procedure that has not been subject to the language of innovation.
But what does innovation mean? And is it helpful that we put such a focus on innovation as a mechanism for understanding and achieving success? This talk will invite us to reconsider innovation from a conceptual level and propose an answer to the question why innovation has become the cultural artifact that it has over the last century.
ABOUT THE SPEAKER
Originally from Montreal, Canada,Rolf Strom-Olsenearned his BA from the University of Pennsylvania, his MA from McGill University and his PhD from Northwestern University, all in history. A Fulbright scholar and SSRC fellow, he is the author of several academic works on ritual and state-building in Early modern Europe and the architect of the Humanities program at IE Business School where he has taught since 2010. He also teaches the Massive Open Online Course Critical Perspectives on Management. Prior to returning to complete his PhD, he founded the company UR Mobile, which provided digital publishing solutions to mobile devices. Rolf is currently working on a book, based on his popular MBA class that takes a broad and multi-disciplinary approach to examine the challenges facing the practice of management today.
